Kaela, Wilson, Regina Muduli, Simasiku Mwiya Mufalali, and John Lukonde. “From Technology Acceptance to SME Performance: The Mediating Role of Digital Marketing Adoption in Kabwe District, Zambia  ”. African Journal of Commercial Studies 7, no. 4 (July 17, 2026): 124–132. Accessed July 22, 2026. https://ijcsacademia.com/index.php/journal/article/view/658.