When Do Organizational Capabilities Matter Most? Environmental Dynamism as a Boundary Condition in an Emerging-Market Telecommunications Sector

Authors

DOI:

https://doi.org/10.59413/ajocs/v7.i5.20

Keywords:

Organisational Capabilities, Environmental Dynamism, Financial Performance, Non-Financial Performance, Contingency Theory, Dynamic Capabilities

Abstract

Organizational capabilities are widely recognized as key drivers of firm performance; however, their value depends on the environmental conditions in which they are deployed. This study considers environmental dynamism as a boundary condition that influences the relationship between organizational capabilities and organizational performance in an emerging-market telecommunications sector. This research is grounded mainly in Contingency Theory, with further insights from Dynamic Capabilities Theory. It views organizational capabilities as encompassing marketing, learning, innovation, and integrative dimensions. In examining organizational performance, the study distinguishes explicitly between financial and non-financial outcomes. To gather data, the study conducted a cross-sectional survey targeting managers from four leading telecommunications operators in Nigeria. Of the 364 questionnaires distributed, 289 were returned and deemed usable, yielding a robust response rate of 79.4%. The hypotheses were tested using Partial Least Squares Structural Equation Modeling (PLS-SEM), incorporating 5,000 bootstrap resamples to ensure statistical rigor. Results indicate that organizational capabilities are positively associated with financial performance (β = .40, p < .001) and non-financial performance (β = .47, p < .001). Environmental dynamism is also positively associated with both financial (β = .28, p < .001) and non-financial performance (β = .30, p < .001). Notably, environmental dynamism positively moderates the relationships between organizational capabilities and both financial (β = .17, p < .001) and non-financial performance (β = .19, p = .001). Simple-slope analysis shows that the strength of capability–performance relationships increases as environmental dynamism intensifies. These findings demonstrate that the performance relevance of organizational capabilities is context-dependent and becomes more pronounced under dynamic environmental conditions.

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Published

2026-10-05

How to Cite

IBORIDA, E., Uduji, J. I., & Ewuzie, C. (2026). When Do Organizational Capabilities Matter Most? Environmental Dynamism as a Boundary Condition in an Emerging-Market Telecommunications Sector. African Journal of Commercial Studies, 7(5), 157-170. https://doi.org/10.59413/ajocs/v7.i5.20

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