Effect of Cashless Policies on Operations of Market Women in Akpan Andem Market, Uyo, Akwa Ibom State

Authors

  • Udeme Anthony Abaikpa Federal College of Education, Ididep Ibiono, Akwa Ibom State, Nigeria Author
  • Margaret Akpan Brownson Federal College of Education, Ididep Ibiono, Akwa Ibom State, Nigeria Author
  • Imo Bassey Enang Federal College of Education, Ididep Ibiono, Akwa Ibom State, Nigeria Author
  • Miriam Dooshima Kumbur Federal College of Education, Ididep Ibiono, Akwa Ibom State, Nigeria Author

DOI:

https://doi.org/10.59413/ajocs/v7.i4.4

Keywords:

Effect of Cashless Policies, Operations of Market, Women in Akpan, Uyo, Akwa Ibom State

Abstract

This study investigates the effects of Effect of Cashless Policies on Operations of Market Women in Akpan Andem Market, Uyo, Akwa Ibom State. For the objectives of this study to be achieved, two hypotheses were formulated and tested. A survey research design was utilized. A sample of 400 respondents were selected using stratified random sampling technique. Regression technique was used to analyze the hypotheses. The results of the regression analysis presented inconsistent findings which showed positive and significant effect of variables of cashless policies on the operations of market women. Based on the findings, the study recommended that it is important to offer easy-to-understand, hands-on education and raise awareness in ways that truly connect with them. Making affordable devices and reliable internet more accessible will remove key obstacles, while ongoing training and nearby technical support can build their confidence in using these new tools. At the same time, clear and transparent communication about security will help ease worries and build trust. Finally, continuing to explore what helps or holds back adoption will ensure that solutions are tailored to fit their unique needs and realities, making the shift to cashless payments smoother and more successful.

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References

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Published

2026-06-26

How to Cite

Abaikpa, U. A., Brownson, M. A., Enang, I. B., & Kumbur, M. D. (2026). Effect of Cashless Policies on Operations of Market Women in Akpan Andem Market, Uyo, Akwa Ibom State . African Journal of Commercial Studies, 7(4), 20-30. https://doi.org/10.59413/ajocs/v7.i4.4

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